Our Team
-

Rochelle Lierz
As our Managing Partner of Money & Metrics, Rochelle provides senior financial stewardship and decision support. She ensures growth, pricing, capacity, and transition decisions are grounded in accurate data, sound assumptions, and a clear view of risk and opportunity. Her work strengthens leadership and client decision-making through financial oversight, scenario planning, and exit-readiness analysis.
-

Brie Bolopue
As our Managing Partner of Reputation & Reach, Brie provides senior leadership over how Good Apple is positioned, trusted, and chosen. She ensures visibility, demand, and business development are aligned with delivery reality, strategic direction, and long-term sustainability. Her work strengthens client outcomes through brand stewardship, exit planning, and disciplined brokerage execution rooted in clear narrative and sound judgment.
-

Crystal Wilson
As Managing Director of People & Productivity at Good Apple, Crystal offers guidance on how teams are built, supported, and sustained. She ensures people systems, compliance, and role clarity align with strategic direction and long-term resilience. Her work strengthens decision-making and exit readiness by grounding growth and transition plans in organizational health, continuity, and realistic capacity.
-

Tessa Alves Fortes
As our Managing Director of Offering & Operations, Tessa provides senior leadership over how work is designed, delivered, and experienced. She ensures offerings, delivery systems, and client experience remain coherent, high-quality, and scalable as the firm grows. Her work strengthens execution and exit readiness by translating strategy into operational reality without compromising clarity or standards.
-

Marketing & Development Coordinator
We’re hiring! This role supports Good Apple’s visibility, growth, and business development systems through thoughtful execution and coordination. The Marketing & Development Coordinator helps translate strategy into action across content, outreach, and relationship-building initiatives, ensuring consistency, follow-through, and operational clarity. This is an opportunity to work closely with senior leadership while building durable marketing and development infrastructure.
-

Finance & HR Coordinator
Apply to join our team! This role supports Good Apple’s financial operations and people systems through reliable execution, documentation, and coordination. The Finance & HR Coordinator helps maintain accurate financial workflows, supports compliance and people processes, and ensures that core administrative systems run smoothly. This position works closely with senior leadership to translate financial and people strategy into consistent, well-managed day-to-day operations.
How We Work with Clients
-
We remove complexity and create structure that feels manageable.
-
You know who is supporting you and how the work is organized.
-
We show up consistently and help you move forward with clarity.